| Oakland just because you read an article in the WSJ doesnt mean you are an expert in business 101. The dealers are there to sell cars, M is for marketing. E46's are easy to come by and if you want to pay manufacturers SUGGESTED retail price then you are throwing your money away. If you work so hard then wouldnt you like to have a few grand in your pocket just because you used your head? Its called competition. Part of the fun of getting a car is shopping around and getting the best deal you can. For instance if a dealer sold 2 E46 M3's at $5,000 over cost, profit would be $10,000. If the same dealer sold 5 E46 M3's at only $3,000 over cost then profit would be $15,000. The OPPORTUNITY COST you mentioned is actually the difference of $5,000 they would lose if they DIDNT sell for under sticker. The PROFIT MARGIN is larger. The dealer gets ~2% kickback at the end of the year for each car they sell so dont give the bs how its a rare car and dealer shouldnt sell for a penny less they have other incentives besides their pride
put a quarter in your ass b/c you just played yourself!!!
Last edited by Vitolo : 11-14-2002 at 08:26 AM.
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