| I don't think BMW is going crazy. They are trying to have a vehicle for every person and every niche or desire. With a 1-series, 3-series, 5-series, 6-series, 7-series, Z-Cars, M3, M5, M6, X3, X5, X6, X1 and minis they are basically going to have everything covered. Super Small sporty cars, Massive luxury cars, Sports cars and several sizes of SUVs. They are pretty much competing with everythig under the sun thats over $30,000. The only things they arn't competeing with are trucks and economy cars.
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