| I never said they were good coz of zaino..
I said that it helps sales when you have a well known brand and endorsement for a product. Especially if it is one as complex as microfiber towels, which most people dont know much about.
It makes it far easier to access the market, as the product is percieved with more confidence!
I mean after all, thats why internet stores sponsor online forums, so that the online forum is associated with a store, which decreases the percieved risk of giving out your credit card online..
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